About Sonoma Cycle

”STANDING FOR WHAT YOU BELIEVE IN, REGARDLESS OF THE ODDS AGAINST YOU, AND THE PRESSURE THAT TEARS AT YOUR RESISTANCE, MEANS COURAGE.”

Jason Arrien and Sonoma Cycle became one in October of 1998. They moved the store to a new location on Winnemucca Blvd. And then as we grew, moved again to our current location at 405 W. Winnemucca Blvd in April of 2002.

Since that time, the crew at the store has been diligently working to make Sonoma Cycle a great store that competes with the best stores around. One of our goals here at Sonoma Cycle is to turn Winnemucca into a hub of motorcycling,atving and snowmobiling activity. All of us here have been involved in resurrecting Moto-cross and the Winnemucca Grand Prix. We have also been involved in making the MX track and the sand drag track at the Winnemucca Regional Raceway a success.

Sonoma Cycle is an authorized Arctic Cat, Beta, Can-Am, Ski-Doo Kawasaki, Polaris, Suzuki and Yamaha dealership serving the Winnemucca, Nevada area. We are proud to carry a large selection of new and pre-owned inventory. When you are ready to invest in a new ATV, motorcycle or snowmobile, our friendly and knowledgeable sales, financing, service and parts departments are prepared to make sure your experience is outstanding, from assisting while you’re making your choice to ongoing maintenance and customization. At Sonoma Cycle, we value the opportunity to create a long term relationship with our customers, and we do that by giving you the best customer service available.

Sonoma Cycle prides itself on customer service and our employees here being enthusiasts in the motorsports world. From drag racing, to TT racing, to MX racing, to dirt track car racing and snowmobiling. Everyone here is into at least one of these motor-sports.

Contact Us

Call us today at (775) 623-6888 and find out how our team can help you find the Arctic Cat, Beta, Can-Am, Kawasaki, Polaris, Ski-Doo, Suzuki and Yamaha you’ve been looking for! We look forward to the opportunity to serve you. Sonoma Cycle is conveniently located near the areas of Carson City, Winnemucca, Fallon, Battle Mountain, Reno and Fernley.